IBM Unica Interact PlanCourse Duration: 25 Hr

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Rating: 4/5

Course Description

IBM Unica Interact Allows marketers to personalize in real time the experience of customers interacting with websites, call centers and other inbound marketing channels. Unica Interact uses powerful, behavioral targeting analytics and marketer-defined business logic to deliver the optimal marketing message in each channel. Combined with IBM Unica Campaign, it enables inbound and outbound marketing to be coordinate into a single strategy for building customer relationships, using a single technology platform.

Course Price: $ 700 $ 610

Features

Live online instructor led sessions by industry veterans. Industry renowed training to boost your resume.
Incredible practicals, workshops, labs, quiz and assignments. Personalized one to one career discussion with the trainer.
Real life case studies and live project to solve real problem Mock interview & resume preparation to excel in interviews
Lifetime access to course, recorded sessions and study materials Premium job assistance and support to step ahead in career

Prerequisites

  • Basics of IBM Unica Campaign or equivalent.
  • Familiarity with Microsoft Windows and email concepts.

Curriculum

  • Understanding Interact
  • Interact architecture
  • Campaign key concepts
  • Interact key concepts
  • Task 1: Create an interactive channel
  • Task 2: Create zones and interaction points
  • Task 3: Create categories and events
  • Task 4: Create offer constraints
  • Task 5: Create custom learning models
  • Task 6: Create smart segments
  • Task 7: Define offers
  • Task 8: Create treatment rules
  • Task 9: Assign target and control cells
  • Task 10: Deploy the IBM Unica Interact configuration
  • About interactive flowcharts
  • Building interactive flowcharts
  • To create interactive flowcharts
  • Interactive flowcharts and data sources
  • About the Interaction process
  • About the Decision process
  • About the Populate Seg process
  • About the Sample process in interactive flowcharts
  • About the Select process in interactive flowcharts
  • About the Snapshot process in interactive flowcharts
  • Understanding interactive flowchart test runs
  • About deploying interactive flowcharts
  • About the Interact List process in batch flowcharts
  • Interact List process box
  • To configure the Interact List process
  • Understanding deployment
  • Understanding runtime servers
  • Deployment and delete
  • To deploy to the production runtime server group
  • To deploy to a test server group
  • To undeploy
  • About Interact reporting
  • Interact reports data
  • Interact 8.0.0 Reports and Reporting Schemas
  • Viewing Interact reports
  • About the Interaction Point Performance report portlet
  • Interact reports available from the interactive channel analysis tab
  • Interact reports available from the campaign Analysis tab
  • Filtering reports

FAQs

The tools you’ll need to attend training are:
  • Windows: Windows XP SP3 or higher
  • Mac: OSX 10.6 or higher
  • Internet speed: Preferably 512 Kbps or higher
  • Headset, speakers and microphone: You’ll need headphones or speakers to hear instruction clearly, as well as a microphone to talk to others. You can use a headset with a built-in microphone, or separate speakers and microphone.
The trainings are delivered by highly qualified and certified instructors with relevant industry experience.

People from various domains with no prior knowledge of this technology have got successfully trained with us and are now working in the this industry. Though, knowledge of basics is an added advantage.

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